Apple is said to have cut hundreds of positions from the Siri and Vision Pro teams
TechCrunch
1h ago
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Apple is said to have cut more than 200 positions from teams such as Siri and Vision Pro, with a focus on reorganizing its business towards new AI projects and devices.
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据彭博援引知情人士报道,苹果近期裁减了超过 200 个岗位,涉及 Siri、Vision Pro 以及负责将 AI 整合进设备体验的团队。这轮调整显示,苹果正重新分配资源,把重点转向更新的 AI 项目和新硬件方向。

Vision Pro 团队约减 100 人

知情人士称,此次裁员中约有 100 个岗位来自 Vision Pro 团队。另有约 100 个岗位来自 Siri 团队,以及名为 Intelligent Systems Experience 的团队,后者主要负责把 AI 能力整合进苹果设备。

从人员分布看,这次调整集中在苹果近年投入较多、但仍处于转型阶段的几条产品线。Vision Pro 自发布以来一直面临市场节奏放缓的问题,而 Siri 也被视为苹果 AI 能力升级中的关键环节。

苹果称将同步新增岗位

苹果向彭博确认了裁员消息。公司表示,正在推动业务演进,以便为用户提供更好的体验。苹果同时称,在这轮调整过程中会设立新的岗位,但也会影响一部分现有职位。

现有表态显示,这并非单纯的成本削减,更像是围绕产品和技术路线进行的组织重组。苹果没有进一步披露新增岗位的具体方向,也未说明受影响团队后续的详细安排。

AI 转型压力仍在持续

苹果目前正处于一段并不平稳的过渡期。一方面,公司正试图改善自己在 AI 领域的位置;另一方面,AI 基础设施建设带来的内存短缺,也推高了其旗舰产品的制造成本。

这意味着,苹果不仅要在软件和设备端补齐 AI 能力,还要应对供应链和硬件成本压力。此次人员调整,反映出公司正在为下一阶段的 AI 产品布局腾挪资源。

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