Brave adds an email alias feature to the browser, attempting to reinforce its consistently emphasized focus on privacy. In the future, when users register on websites or fill in their emails, they will not have to submit their personal primary email addresses directly; instead, they can use alias addresses generated by the browser.
When registering, you can directly use an alias.
To use this feature, you need to first register for a Brave account and bind it to a real email address. After logging in to your browser, when users click on the email input field on the webpage, they will see a pop-up option to use an email alias; if the pop-up does not appear, it can also be invoked through the right-click menu.
After filling in, the website receives an alias address, not the user's actual email. Emails sent to this alias will be forwarded to the user's primary email account that is bound to it.
Brave focuses on privacy protection
Brave indicates that websites typically use email addresses as personal identification information for targeted advertising. The report mentions that advertising technology companies like Meta may also match the email addresses left by users on retail websites with the account email addresses they possess, thereby tracking browsing or purchasing records.
According to Brave, the goal of this new feature is to reduce such tracking. The company stated that they will not read the content of emails sent to alias emails, but will only perform spam and virus filtering before forwarding them. After the emails are forwarded, they will be deleted from the servers of Brave.
First batch offers 5 free aliases.
Brave also indicates that the data in a user's account is saved in a statically encrypted manner. If a user adds notes to a certain alias, this content is only saved locally by default; it is only when synchronization is enabled that the relevant notes will be synchronized, and they will be encrypted end-to-end.
However, since the feature has just been launched, Brave reminds that in the initial stage, some forwarded emails may be mistakenly identified as spam by the main email service. As Brave gradually builds its reputation as an email service provider, this situation is expected to improve.
Currently, Brave provides users with 5 free email aliases. The company states that in the future, users who subscribe to the Premium plan will be able to obtain a larger number of aliases.
