Growth achieved for the thirteenth consecutive quarter, with the main wholesale channel set to launch imminently.

Miami, October 6, 2026 / PRNewswire / -- Innovative Eyewear, Inc. ("Innovative Eyewear" or "the Company") ( NASDAQ : LUCY; LUCYW) today announced its preliminary unaudited net sales for the third quarter of 2026, as of September 30, 2026, and updated its progress in wholesale and international channel expansion. The company develops and produces smart glasses under the brands Lucyd ®, Lucyd Armor ®, Reebok ®, Nautica ®, and Eddie Bauer ®.

Preliminary net sales for the third quarter of 2026

• In the third quarter of 2026, preliminary net sales amounted to approximately $1.04 million, representing a growth of about 55% compared to the third quarter of 2025, and this is the highest quarterly net sales figure in the company's history.
• The growth in the third quarter of 2026 was achieved on the basis of a year-on-year increase of 163% in the third quarter of 2025.
• This is the company's thirteenth consecutive quarter of year-over-year revenue growth.
• The preliminary net sales for the first nine months up to September 30, 2026, were approximately $2.8 million, representing a growth of about 66% compared to the first nine months up to September 30, 2025.
• In the first nine months, net sales have already exceeded the company's annual net sales of $2.66 million as of December 31, 2025. Historically, the fourth quarter is usually the strongest quarter of the year for the company.
• Growth in the third quarter reflects an increase of approximately 25% in direct sales to consumers and online platform sales, as well as the first shipments under the company's new wholesale projects beginning to contribute to revenue. The company expects that the expansion of wholesale business will start in the fourth quarter of 2026 and continue into 2027, having a more significant impact on net sales.

Wholesale and International Expansion

• United States:The company stated that in September, it received and shipped the first purchase order from one of the largest retailers in the United States, for the previously announced Lucyd Armor ® distribution plan. This retailer plans to sell these products in over 150 stores across the country, with store sales expected to begin in October 2026. The newly added stores have been listed on the Lucyd.co store locator page, and it is anticipated that the products will be available in these stores this month.
• Canada:The previously announced retail collaboration with FYihealth Group was launched in the third quarter. FYihealth Group operates a network of optometry stores including FYidoctors, Visique, and Solis. Currently, efforts are underway to deploy products at approximately 345 outlets. The company shipped the first batch of inventory and in-store demonstration equipment to this network in July, and subsequent replenishments have also begun to be dispatched.
• Australia/New Zealand:The company has received the first batch of purchase orders from its exclusive distributors in Australia and New Zealand, Directed Electronics, which involve over 3,000 pairs of smart glasses. This order is expected to be shipped in October 2026 and has not been included in the third quarter's net sales figures. Directed Electronics has over 20 years of experience in introducing international consumer electronics brands to the Australian and New Zealand markets.

Management Commentary

Innovative Eyewear CEO Harrison Gross stated: "Our preliminary results for the third quarter reflect the continuous progress our company has made in implementing our growth strategy. We achieved the highest quarterly net sales in the company's history, and at the same time, we intentionally adopted promotional pricing for older products while controlling advertising and marketing expenditures. This approach has paved the way for the planned launch of Lucyd Aero ™ in the fourth quarter. Lucyd Aero ™ will be our lightest and most advanced smart glasses to date, and the fourth quarter has always been our strongest quarter of the year. Meanwhile, this quarter we have expanded into three new wholesale and international channels: a major retailer in the United States, FYihealth Group in Canada, as well as Directed Electronics in Australia and New Zealand. We expect these new channels to further drive growth in the fourth quarter of 2026 and throughout 2027."

The company stated that the preliminary net sales figures in this press release are estimates based on information available to management as of the date of issuance of this press release. These figures have not been audited and are subject to the completion of the company's quarterly closing procedures, as well as a review of its interim financial statements by an independent registered accounting firm. The accounting firm has not audited, reviewed, compiled, or performed any procedures on these preliminary figures, and therefore does not express any opinion or provide any form of guarantee regarding them. Actual results may differ significantly from these preliminary estimates. The company expects to announce its full financial performance for the third quarter of 2026 when it submits its 10-Q quarterly report in mid-November 2026.

Regarding Innovative Eyewear, Inc.

Innovative Eyewear is a leading developer and manufacturer of ChatGPT enabled smart glasses, with brands including Lucyd ®, Lucyd Armor ®, Reebok ®, Nautica ®, and Eddie Bauer ®. The company states that its Bluetooth audio glasses products align with the mission of “Upgrade Your Eyewear ®”, allowing users to connect to their digital lives in a safer and more ergonomic way, and offers hundreds of frame and lens combinations to meet the needs of the optometry, sunglasses, sports goods, and safety glasses markets. For more information, please visit www.lucyd.co.

Forward-looking Statements

This press release contains certain forward-looking statements, including estimates regarding preliminary net sales for the third quarter of 2026, expected timing for shipment and retail distribution of initial purchase orders, the planned launch of Lucyd Aero ™, as well as forecasts for growth in the fourth quarter of 2026 and the fiscal year 2027. These forward-looking statements are based on the company's current expectations and assumptions. The Private Securities Litigation Reform Act of 1995 provides a safe harbor for such forward-looking statements. These statements can be identified by words such as "我们预计," "we believe," "we continue to believe," "we estimate," "we anticipate," "we expect," "in the future," "we intend," "it is possible," "we look forward to," "we plan," "potential," "we predict," "we anticipate," "it should," "we will," "we will," "we will." However, the absence of these words does not mean that the statements are not forward-looking. Except as required by law, the company has no obligation to update any forward-looking statements due to new information, future events, or other reasons. Important factors that could cause significant differences between actual results and forward-looking statements are included in the company's filings with the U.S. Securities and Exchange Commission, including the "Risk Factors" section of the annual report 10-K for the year ended December 31, 2025, and subsequent quarterly reports 10-Q.These factors include, but are not limited to: adjustments to preliminary net sales as quarterly closing is completed and the review of interim financial statements progresses; the timing and scale of orders, replenishments, shipments, and sales absorption by retail and distribution partners; the launch timing and market acceptance of new products, including Lucyd Aero ™; the company's ability to obtain additional financing and continue operations; and the company's ability to maintain compliance with NASDAQ's continuous listing requirements.

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